Escada is a global luxury fashion group founded in Germany by Margaretha Wolfgang Ley. The company made a name for itself with distinctive, colorful, and ornate fashions, and saw the launch of its first fragrance in 1990. The fragrance division launched a series of successful fragrances for men and women throughout the 1990s and into the 21st century. Escada fragrances are characterized by their bright packaging and unusual bottle shapes.